Tim Allen - Pure Michigan - Behind the VO

We all get clients who are looking for the the "Pure Michigan - Tim Allen" read.  

 

A friend just interviewed him for radio and Tim said that he got the Chevy and Campell's Soup campaigns because those clients wanted the "Pure Michigan" guy.  It just happened to be him.  This leads me to believe that it really is ALL ABOUT THE READ.  

 

May we all find our "Pure Michigan" type niche.

 

Jason Rooney

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